I have been hearing rumors around the developer community for a while now about a supposed “iTunes for MacApps”, and today I got the evidence I had been waiting for. The image below is a screenshot of a very early alpha build of a new program sent to me by Mark from TheMacPak, a well placed group in the Mac community.
Now some of you may remember TheMacPak – it was a website that sold a nice bundle of Mac apps at a reduced rate. Well it seems it has, or rather will be, reinventing itself as a piece of software much like iTunes, but exclusively tailored for distributing Mac software.
According to Mark this app will be available sometime around Q1 2008. Aww that’s no fun right? We don’t want to wait! Well I have good news. Today around 9AM PST a web based version of TheMacPak’s one-stop application shop will be revealed, and at the end of this article I will dish you a coupon code to save you some skrill.
Now back to the application pictured above. Looks to me like a fairly neat solution, and I think this could be a fantastic addition to the platform and could even help a lot of developers. Curious, I headed over to the website which was empty except for a chat link. I was lucky enough to speak to Mark with TheMacPak and I hurled a couple of questions his way and here is what he had to say:
Me: Ok I’m confused. Am I right that you will have a new Mac pak released today?
Mark: Not a pack, a whole new retail venture. The image I gave you actually gives people a first look at something we’re doing in the near future, which will be the OS X native program for distributing software applications.
Me: Yeah this program sounds really ambitious. Can you give me any numbers on how many titles we can expect?
Mark: We hope to have over 1000 Mac software products on sale by years end 2008.
Me: Jeez that’s a lot. getting back to the web based app released today. How many apps can we expect to see there?
Mark: Hopefully there should be around 250 apps within the next 2 weeks.
Me: Any word on savings for the community?
Mark: Well that is tough to say because of different deals with developers but it should fall between 5-50%.
Me: So will there be bundles or will people just be able to buy whatever apps they like individually?
Mark: Eventually we will have bundles but with TheMacPak people have always complained they wanted to just buy certain software individually that was not part of any bundle. The new project will resolve this by allowing purchases of your favorite applications individually.
Me: Sounds good. Can you give me any of the developer’s who’s products we can expect to see up for sale?
Me: Okay so this is 100% digital distribution. That’s great but what about those folks who insist on a physical CD?
Mark: All orders will be available as custom shipped CDs for people who like backups, or who have bad internet connections. We’ll ship those CDs anywhere in the world for $10. For the first time, you’ll be able to get all your favorite Mac software on CD.
Me: Sounds good. Anything else you feel like adding?
Mark: Uhh well we’re giving away an iPod Touch. You will see that soon on our website.
me: Nice! So how about that coupon code?
Mark: Your readers can use the coupon MACAPPER at checkout for 3% off. Oh, and coupon code’s are stackable, so you can use more than one. The code will only work until October 21st.
Thanks Mark! You can bet the entire Mac community will be interested in the web based shop appearing today. Mark told me his companies vision it to have every Mac application available on one website (and eventually via an OS X based front end). Very ambitious. Will be interesting to see how this project develops and I will keep you all updated with news and developments when I hear more. In the mean time keep your eyes peeled over at TheMacPak for the release of something exciting around 9AM PST today!