Apple Adding a “Explicit” Category in the App Store?
Well, if you haven’t heard already, Apple recently added a new category to the App Store labeled as “explicit”…and then…took it down. It seems as though Apple created the “explicit” category in the App Store to house some of the content of its massive early spring cleaning of applications (some 5,000+ apps!) that were determined by the App Store rating team as “overtly sexual” due to some complaints made by some people who apparently found the content objectionable (which most of the stuff was pretty subtle, but hey, I’m one person…) and some parents who were concerned about the content being looked at by the younger people of the world (which is understandable, but that’s why there’s parental controls on the iPhone. Yet again…I’m just one person) The folks over at Cult of Mac was the first to actually publicize the find, with everyone speculating that Apple was going to create an “adult only” section of the App Store. However, Apple did away with the category labeling altogether stating to one dev that the company is thinking about adding the category in the future, but not forgetting to say “but it’s not gonna happen anytime soon.” Now, in light of Apple’s recent and excessive use of the “delete” button for these apps, some adult applications remain on the App Store unscathed, such as the Playboy app. Senior Vice President of Apple Worldwide Marketing Phil Schiller told the New York Times that Apple has decided that well-known, established brands (which Playboy is) would allow to keep its place in the App Store.
It’s about time they added a Explicit category. I’m not sure why they’ve denied adult apps for so long. Apple needs to be more open with their devices.
On one hand I am against censorship but on the other I don’t want to have to worry about my children getting exposed to unsuitable material. Apple have to apply their brand values and do what reflects them – you would expect them to keep it clean.
I have no problem with Apple deleting low-brow booby content. Most of it really was adolescent but nevertheless worrisome to parents. Apple wants the App Store to be a place where kids have unrestricted access. It’s their store and their vibe. If people want smut it’s available in dump-truck loads everywhere on the internet.
Of course Apple has a right to prohibit adult content on their storefront, but the problem is their lack of transparency and communication with developers. There are many “sexy apps” that are still for sale on iTunes, such as the Playboy app, and this hypocrisy will damage Apple’s reputation in the developer community.
MiKandi’s stance continues to be that the mobile phone belongs to the consumer who owns it and that they should be able to download and purchase the applications that they desire. In fact, we’ve seen an increase in registrations at developer.mikandi.com as a result of Apple’s ban on adult apps.
While I would never want a child exposed to adult material, to me, it’s just like the internet or tv. It’s up to the parent to make sure the child is using the medium appropriately.
Well, first of all I don’t think kid should have an iphone let alone have access to the apps. But if you dont create an adult section what to keep the kids from getting to it through the normal methods. I’d rather they create an adult section and let the users choose whether or not they want access to those. This way those that want it can have it and for parents that dont want it can lock their kids out of it. and prevent them from seeing the explicit materials.
it would be good if many more companies were proactive about not having explicit content. I guess people now don’t understand that being adult does not give you the right to have such content. There are consequences in watching these types of product. If we want to decrease rapes, then we need to get rid of what incite it.
iPhone app designer should build in adult filter for adult content
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I think apple should be all iphone application must have some kind of firewall of filter option to remove objectionable content.
Hey, maybe apple should get a clue! They could wipe out Microsoft in a single swoop by ADDING an explicit apps section, apparently …. just think of the sales, and now we’d have people, um, uh, anywhere their iphone/iPad went …
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I know my wife was concerned about this, because she doesn;t like to run across that stuff, and it can be embarassing if you are sitting with friends, or the kinds are looking over your shoulder while you surf or check something out. Good call, Apple!